Navigating the world of 4 content creation tools can be daunting, but this post offers clear guidance with expert insights to elevate Pinterest Pin designs. Discover advanced features and game-changing tools that streamline the design process and ensure brand consistency. Learn how to automate your workflow and maximize efficiency from seasoned professionals in the digital design arena.

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Contents

1 Easil Offers Advanced Layering and Branding Control
2 Canva’s Bulk Create Tool is a Game Changer
3 Adobe Illustrator Ensures Consistent Branding
4 Automate Pinterest Pins with Zapier

Easil Offers Advanced Layering and Branding Control

Easil is a lesser-known tool for creating Pinterest pins. It’s designed for marketers who want to create pins that look high-end without hiring a designer. One standout feature is the ability to lock branding elements so that all designs stay consistent. It also offers advanced layering, like Photoshop, allowing more control over layouts. The template library is well-organized, with fresh designs added regularly. Easil also has a feature that helps with color combinations, making it easier to create visually appealing pins. It’s a good fit for those who want more control over their designs but still need an intuitive interface.

Shane McEvoy Featured 6 4 Content Creation Tools for Designing Pinterest Pins

Shane McEvoy, MD, Flycast Media

Canva’s Bulk Create Tool is a Game Changer

I’ve had great success with Pinterest, so I’m happy to share my go-to tool. Feel free to quote me.

I use Canva for creating Pinterest pins. You might think it’s a beginner tool, but even though I’m proficient in Photoshop and Illustrator, I still prefer Canva for this. It’s incredibly easy to use, with thousands of built-in templates (which I love), a huge library of flat icons, 2D logos, and even high quality stock footage.

Canva offers tons of options for customizing colors, which is crucial for creating vibrant pins that perform well on Pinterest’s algorithm. Dim colors just don’t cut it. Plus, it has a background remover, AI assist, and image generation.

But the real game changer for Pinterest (for me personally) is Canva’s bulk create tool. You can upload a spreadsheet and populate a ton of pins at once. I use this feature to quickly change the colors on all sides of my pins and generate a bunch of variations. For example, I used this strategy to scale the Pinterest page for SeeYourBabyAI to 1.2 million monthly views.

Canva’s also super affordable, especially with the yearly plan. I honestly recommend it to everyone for Pinterest pins. People often overthink it, but simple, eye catching pins created efficiently are what work best. It is important to be consistent on Pinterest and Canva will give you the numbers with ease.

Priyansh Kothari Featured 4 Content Creation Tools for Designing Pinterest Pins

Priyansh Kothari, Founder, Stargazer

Adobe Illustrator Ensures Consistent Branding

We find creating Pinterest pins both rewarding and challenging due to their unique 9:16 portrait aspect ratio.

For static pins, we use Adobe Illustrator. It allows us to create a reusable template where we can easily swap images and update text. This saves time and ensures consistency across our branding.

For those new to design, Desygner is an excellent alternative. It offers pre-made templates that are easy to customize, making it accessible for smaller teams or quick projects.

For video pins, we rely on Invideo, Wave.video and BigVu. Each of these tools excels at producing 9:16 aspect videos, allowing us to showcase our fragrances in an engaging and visually appealing way.

My advice is to start with tools that offer flexibility and focus on maintaining a consistent visual identity to strengthen your brand presence and identity on Pinterest.

Huib Maat Featured 1 4 Content Creation Tools for Designing Pinterest Pins

Huib Maat, in-House Perfumer, Pairfum London

Automate Pinterest Pins with Zapier

Many marketers don’t realize that a single piece of content can be successful across many different channels (and reach different audiences on each). The trick to Pinterest is adapting the content you’re already producing for the medium—automated tools like Zapier allow you to easily create pins from your blog posts and other content as you create them without any additional time needed. Focus your time creating engaging, original content and let these great tools help you with the tedious distribution process.