In the world of marketing automation, customer support can make or break a tool’s effectiveness. Insights from a VP of Market Operations and a founder/CEO provide valuable perspectives to guide your decision. Discover why one expert claims Ominsend stands out for immediate responses, while another highlights SharpSpring for its exceptional follow-up services. This article compiles six considerate opinions to help you choose the best marketing automation tool for stellar customer support.

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Contents

1 Omnisend
2 ActiveCampaign
3 HubSpot
4 Salesforce Pardot
5 Customer.io
6 SharpSpring

Omnisend

We’ve been really impressed with Omnisend’s customer support options. Not only do they have 24/7 chat and email support, they also have Omnisend Academy, which is the most impressive collection of training documentation I’ve ever seen. We had to make zero changes to it in order to use it for onboarding and training, and we also frequently use it as a quick reference so we don’t have to contact support.

Nick Valentino Featured 3 6 Marketing Automation Tools With the Best Customer Support

Nick Valentino, VP of Market Operations, Bellhop

ActiveCampaign

ActiveCampaign is exceptional when it comes to customer support among marketing automation tools. Their support team is responsive and highly knowledgeable about advanced features, which has been crucial for fine-tuning my email campaigns. Their live-chat and email support are reliable, with detailed responses that address my specific needs. They also offer one-on-one training sessions, which I’ve used to get up to speed on more complex automation sequences.

As the owner of TN Nursery, it’s reassuring to know that I can count on ActiveCampaign’s support to quickly resolve any issues, keeping my marketing efforts running smoothly. Their dedication to customer success makes a difference.

Tammy Sons Featured 1 6 Marketing Automation Tools With the Best Customer Support

Tammy Sons, Founder/CEO, TN Nursery

HubSpot

As the CEO of Business Builders, a HubSpot Solutions Partner, I have extensive experience with HubSpot’s customer support. In my view, HubSpot offers the best customer service among marketing-automation tools.

HubSpot provides 24/7 support through phone, email, and live chat. Their support reps are HubSpot-certified and can troubleshoot any issues on the platform. For example, when one of our clients wanted to set up a complex sales workflow, HubSpot’s support team hopped on a call and walked us through the process step-by-step.

HubSpot also offers a vast knowledge base and community forum, where users can find answers to questions and connect with other customers. HubSpot’s yearly INBOUND conference and HUG meetups allow customers to learn new strategies, share experiences, and provide feedback directly to HubSpot.

HubSpot is committed to partner and customer success. Their combination of live support, educational resources, and events prove they care about empowering users to get the most from their platform. This high-touch approach and dedication to service is why I believe HubSpot offers the best customer support for marketing automation.

Jay Owen Featured 7 6 Marketing Automation Tools With the Best Customer Support

Jay Owen, CEO, Business Builders

Salesforce Pardot

As an AI-marketing pioneer, I have tested numerous tools in the last several years. Based on my experience, Salesforce Pardot has provided the best customer support. Their team is highly responsive, knowledgeable, and solutions-oriented.

For example, when we ran into an issue integrating Pardot with our CRM, their support team had a fix within a few business days. They didn’t just patch the problem; they thoroughly explained the root cause and steps taken to resolve it. This level of transparency and expertise inspires confidence in the platform.

Another example is when we wanted to set up a complex nurture campaign; their support walked us through best practices step-by-step. They didn’t dictate how to do it but advised us on strategies proven to maximize conversion. This collaborative approach to support has been invaluable.

Overall, while many factors determine the right marketing automation tool for a business, customer support should be high on the list. An unresponsive or unhelpful provider can seriously hamper your team’s productivity and campaign performance. Based on my experience, Pardot’s support stands out as a key differentiator.

Lesly Jean Baptiste Featured 1 6 Marketing Automation Tools With the Best Customer Support

Lesly Jean-Baptiste, Owner, Team Genius Marketing

Customer.io

I have been using Customer.io for the last two years to craft our marketing campaigns across different platforms. What I like the most about this marketing-automation tool is its team of dedicated Customer Success Managers (CSMs) who assist you from the onboarding process onwards.

Recently, our organization encountered an email-formatting issue while designing emails for our clients using HTML. The emails didn’t render correctly on Outlook, and we noticed white lines that distorted the interface. For this, we connected to the Customer.io support team. Their dedicated CSMs responded in a few hours and assisted our marketing team in solving the issue.

They solved the issue with detailed explanations and technical assistance, saving us time and preventing further client-related frustrations. If you need a marketing-automation tool with the best customer support, you can use Customer.io. Their dedicated support staff with expertise will always assist you on time as strategic partners.

Sovic Chakrabarti Featured 6 Marketing Automation Tools With the Best Customer Support

Sovic Chakrabarti, Director, Icy Tales

SharpSpring

Based on my experience as marketing director, I would say SharpSpring provides the best customer support for marketing automation.

SharpSpring has U.S.-based live chat and call support available 24/7. Their reps are experts in marketing automation and provide quick issue resolution. For example, when a client’s email sequences stopped sending, SharpSpring investigated, identified an SMTP configuration issue, and resolved it within 30 minutes.

They also offer valuable resources like webinars, blog posts, and an online community to help clients get the most from their platform. For instance, I recently attended their webinar on lead scoring and nurturing, where they provided specific strategies and examples for improving lead conversion rates.

With high-quality support resources and staff expertise in marketing automation, SharpSpring leads the industry in customer service. Their commitment to client education and success is best.