12 Design Tools for Creating Branded Content

Searching for the ultimate design tool to elevate branded content? Insights from a CEO and a Director reveal industry secrets that can save time and enhance engagement. Discover why Visme is praised for its efficiency and how Flair.ai offers smart prompt suggestions among twelve expert recommendations. Prepare to transform your content creation strategy with these invaluable insights.

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Visme Saves Design Time

We’ve been using Visme’s Brand Wizard because it automatically pulls our website’s styling and creates templates that our whole team can use without breaking brand consistency. What really sold me was how it saved us nearly 4 hours per week in design time, since our content team can now create social media posts and presentations that look professional without needing to consult our designers.

Dan Ponomarenko, CEO, Webvizio

Piktochart Engages Clients

I’m excited to share that Piktochart has been essential for translating complex data analytics into visual stories that our clients actually understand and engage with. When we needed to present local market trends to investors last quarter, I used Piktochart to create interactive infographics that helped us close several major B2B deals, mainly because it made our data-heavy content more digestible and shareable.

Joshua Odmark, CIO and Founder, Local Data Exchange

Crello Offers Quick Customization

I use Crello for creating branded content. It’s similar to more popular design tools, but I find it more intuitive and less overwhelming. Crello offers many templates and allows for quick customization, making it easy to maintain brand consistency without extensive design experience. I recommend it because it’s cost-effective and delivers high-quality results. Additionally, it’s excellent for creating animated graphics, which can help make content stand out.

Tammy Sons, Founder/CEO, TN Nursery

Smart Content Creator Saves Hours

Smart Content Creator has been game-changing for us, especially when scaling our marketing materials across different channels and campaigns. I recently created 20 different social-media templates that maintain our brand consistency while saving our team countless hours. Plus, the automation features help us adapt content quickly for different platforms.

Yarden Morgan, Director of Growth, Lusha

FormAI Adapts to Brand Guidelines

We rely heavily on FormAI to maintain our brand identity across our productivity apps. I was initially skeptical about AI-powered design tools, but when we needed to quickly generate consistent branded assets for our latest app launch, FormAI surprised us with its ability to understand and adapt to our existing brand guidelines. The tool has helped us reduce design time by 60%, though I always recommend having a human designer review and refine the outputs for that extra polish.

Paul Sher, CEO, FuseBase

Scribe Transforms Technical Documentation

I’ve found Scribe to be incredibly valuable in creating branded tutorials and guides that match our playful-yet-professional tone. When we were launching our e-commerce gamification features, Scribe helped us transform complex technical documentation into visually engaging content that resonated with our target audience. The tool’s AI capabilities streamline our content-creation process, though I always make sure to add our unique touch to maintain authenticity.

John Cheng, CEO, PlayAbly.AI

Figma Enables Real-Time Collaboration

As a digital marketer, I swear by Figma for our agency’s branded content because it lets my whole team collaborate in real-time, which is crucial when working with clients across different time zones. Just last week, we were able to quickly iterate on a client’s Instagram campaign mock-ups while they watched and gave feedback during a live call, saving us days of back-and-forth emails.

Charlie Clark, Public Speaker and Founder, Minty Digital

Adobe Creative Cloud Offers Versatility

Our go-to design tool for creating branded content is Adobe Creative Cloud, specifically Adobe Illustrator and Adobe Photoshop. These tools offer a robust set of features that are essential for crafting high-quality, professional designs.

I recommend Adobe Creative Cloud for several reasons. Firstly, its versatility is unparalleled, allowing us to create everything from detailed vector graphics in Illustrator to intricate photo edits in Photoshop. This versatility is crucial for maintaining a consistent brand aesthetic across various media, whether it’s digital or print.

Another key advantage is the seamless integration between different Adobe applications. This integration streamlines our workflow, enabling our team to move effortlessly between tools when developing complex projects. For instance, we might start designing a logo in Illustrator and then switch to Photoshop for additional enhancements, all without losing quality or data.

Additionally, Adobe’s extensive library of tutorials and resources is incredibly helpful for both novice and experienced designers. This means our team can continuously refine their skills and stay updated with the latest design trends and techniques.

Ultimately, Adobe Creative Cloud empowers us to bring our clients’ visions to life with precision and creativity, ensuring that every piece of branded content we produce is both visually compelling and true to the brand’s identity. This capability has been crucial in helping us deliver stand-out designs that resonate with audiences and reinforce brand recognition.

Josh Matthews, Director, LogicLeap

Adobe XD Maintains Brand Consistency

In my game-development projects, I’ve found Adobe XD to be incredibly reliable for creating branded UI elements and promotional materials since it handles both vector graphics and prototyping seamlessly. When we were designing our latest mobile game’s interface, XD’s Repeat Grid feature helped us maintain brand consistency across 50+ screens while cutting our design time in half.

Christian Marin, CEO, Freezenova

Scribe-AI and Canva Revolutionize Content

I recently discovered that combining Scribe-AI with Canva has revolutionized how we create branded content for our Shopify clients’ product launches and promotional campaigns. The AI helps us generate consistent product descriptions and marketing copy, while Canva lets us turn those into visually appealing social media posts and email graphics that maintain brand consistency across all channels.

Joshua Uebergang, Founder, Digital Darts

Canva Simplifies Branded Content Creation

As brand photographers, we know how crucial it is to maintain consistency across all aspects of your business—from your visual content to the messaging you put out. That’s one of the main reasons we love using Canva for branded content creation! Whether you’re designing for social media, creating inspiration boards for your next photo shoot, or even putting together something more practical like a guide, Canva makes the entire process so easy and streamlined.

One of Canva’s standout features is the Brand Kit option, which lets you save your brand’s colors, fonts, and different versions of your logo. This means every time you open Canva, all your core brand elements are ready to go! No more hunting for that exact shade of blue or figuring out which font you used last time—it’s all stored for you. This makes creating consistent, professional-looking branded content a breeze. We’ve found it to be a total lifesaver, especially when we’re on a tight schedule or managing multiple projects.

If you’re a solo entrepreneur, Canva is especially handy. Here are a few simple ways to make the most of it: First, definitely set up your Brand Kit. It’s easy to do and will save you loads of time in the long run. Second, use Canva’s pre-made templates—they’ve got designs for everything from Instagram posts to presentations. You can quickly customize them with your brand colors and fonts to make them uniquely yours. And lastly, don’t be afraid to repurpose your designs. We use Canva for more than just social media—it’s also perfect for creating documents like proposals, client guides, and mood boards.

No matter what industry you’re in, learning how to use Canva for branded content creation can help you maintain a professional, cohesive look in everything you do. Canva is an essential tool in our business for everything from planning brand shoots to educating clients, and it’s been a game-changer in keeping things consistent and on-brand. Plus, it’s so user-friendly that even if design isn’t your strong suit, you’ll be putting out branded content with confidence in no time!

Dianne Velthove, Brand Photographer, Velthove & Co.

Flair.ai Provides Smart Prompt Suggestions

I’m excited to share that I’ve been using Flair.ai for most of my branded content lately, especially when working on SaaS projects that need consistent branding across multiple assets. Just last week, I used their drag-and-drop editor to create a complete set of social media templates for an AI startup—saved me hours of work and the smart prompt suggestions helped maintain brand consistency without getting repetitive. While tools like FormAI and Visme are solid options, I find Flair.ai’s intuitive interface and AI-powered recommendations particularly helpful for quickly adapting designs across different formats while keeping the brand identity intact.

Priyansh Kothari, Founder, See Your Baby AI

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