6 Design Tools for Creating Custom Branded Packaging
Discover the cutting-edge tools revolutionizing custom branded packaging, guided by the wisdom of industry connoisseurs. This article unveils innovative platforms that elevate product presentation and enhance the unboxing experience. Gain expert perspectives on leveraging design tools that promise both efficiency and creativity in packaging.
Want to get quoted in MarketerInterview.com content just like this? Apply to become a contributor today!
Contents
Tailor Brands Simplifies Custom Packaging
Custom branded packaging for my yoga brand is something I rely on Tailor Brands to create since it simplifies the process and guarantees unique brand identification. The easy-to-use features of the platform help us design a package that complements our image of being composed and dedicated to wellness. Fonts, colors, and logos can all be altered to ensure they reflect our brand’s attitude. This gives every package a feeling of a singular experience.
Tailor Brands once helped me assemble the boxes for our new line of essential oils. Their subdued, earthy tones and calming typefaces complemented the message of peace we wish to transmit. The design tool’s simple interface helps me avoid becoming mired in details and instead concentrate on producing goods and communicating with consumers.
Jean Christophe Gabler, Publisher & Founder, YOGI TIMES
Packadyne Professional Aids Eco-Friendly Packaging
I’ve found Packadyne Professional incredibly helpful for creating eco-friendly packaging designs, especially since it lets us visualize sustainable materials in 3D before production. Last month, we used it to design recyclable mailers with our brand elements, and the tool automatically suggested environmentally friendly alternatives when certain materials didn’t meet our sustainability standards. The built-in sustainability metrics have helped us reduce our packaging waste by 40% while maintaining a professional, branded look.
Gus Bartholomew, Co-founder, Leafr
Pacdora Excels in Custom Branded Packaging
We always prefer Pacdora for our custom branded packaging options. We have been using it since day one and we have never encountered a situation where it just can’t help us with any sort of customizations. There are several reasons we prefer this tool, but the most prominent are:
- It allows us to create 3D mockups without having a heavy system, as they host it on their cloud systems.
- Pricing is very competitive compared to other available tools.
- They have about 2500+ ready-to-use box mockups.
All of these make this tool just amazing and it is so easy to use that we just can’t resist using it for branded packaging designs.
Shahzaib Mushtaq, Head of SEO, Cube X Packaging
Adobe Illustrator Ensures Quality Packaging
Every element of our packaging speaks to the quality and elegance of our brand. For creating custom-branded packaging, our go-to tool is Adobe Illustrator.
Why Adobe Illustrator?
- Precision and Versatility: Illustrator’s vector-based approach ensures our designs maintain crisp quality at any size, which is crucial for creating detailed packaging layouts.
- Customizable Templates: Its integration with dieline templates simplifies the design process, allowing us to tailor the shape, size, and layout of our packaging while staying aligned with our brand’s aesthetic.
- Color Consistency: With precise color management tools, we can match colors exactly to our brand palette, ensuring consistency across all materials.
- Integration with Printing: Illustrator files work seamlessly with professional printing services, helping us produce packaging that’s both eye-catching and flawless.
We prefer this tool because it enables us to transform creative ideas into reality without limits. The detailed control over every element ensures that our packaging isn’t just functional but also an extension of our brand identity—luxurious, innovative, and customer-focused.
Having the right tool is crucial, but what makes it effective is combining it with a vision that aligns with your brand’s story. Every box we create is designed to reflect the trust and value our customers expect.
Shopify Designer Boosts Unboxing Experience
For my ecommerce clients, I regularly recommend Shopify’s built-in packaging designer because it seamlessly integrates with their existing store setup and inventory management. I particularly love how it helped one of our supplement clients create branded boxes with real-time previews, which boosted their unboxing experience ratings by 40%.
Kevin Pike, President, Rankfuse
Packlane Offers Real-Time Packaging Previews
Packlane is a stellar tool for creating custom branded packaging. It’s intuitive, with real-time 3D previews, letting you see exactly how designs look on boxes before finalizing. This helps avoid any guesswork or surprises later. Being able to adjust designs and colors on the fly means you can align packaging perfectly with brand aesthetics and seasonal themes.
Exploring color psychology can enhance packaging impact. Specific colors can trigger feelings and associations in consumers, potentially influencing their buying behavior. Using subtle color changes in your designs to evoke the right emotions can increase engagement and enhance brand recall. Testing different shades and styles in advance ensures the packaging resonates well with your audience, ultimately supporting sales and brand loyalty.
Jovie Chen, CEO & CHRO, Zogiwel
Want to get quoted in MarketerInterview.com content just like this? Apply to become a contributor today!